In Branded Beauty, Mark Tungate follows the key companies and personalities that brought make-up to the masses, forever changing the way. Branded Beauty delves into the history and evolution of the beauty In this book, Mark Tungate explores how the beauty industry- soaps, hair. In Branded Beauty, Mark Tungate delves into the history and evolution of the Branded Beauty looks at the history of the beauty industry and considers its.

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The Story of Makeup. Colleen Turner January 19, at 1: You stumble across plenty of factoids you’re not sure what to do with.

It just felt rushed or disjointed and strange. Want to join our review team?

Branded Beauty: How Marketing Changed the Way We Look by Mark Tungate

The author of this book provided free copies of the book and paid a small fee to have their book reviewed by a professional reviewer.

Start reading Branded Beauty: Learn more about Amazon Giveaway. The story of how a few men and women revolutionized marketing strategies as well as public opinion on beauty is indeed enthralling and Branded Beauty will be valuable for anyone interested in a behind-the-scenes look at one of the world’s most ubiquitous industries. Other editions – View all Branded Beauty: Interesting history of the cosmetics and pharmaceutial industries from a business perspective.


This will subscribe you to all of our newsletters, announcements, and promotional content. Oct 20, Rachel rated it it was amazing. Now that I am getting a little older and finding fine lines on my face I am kark to the anti-aging makeups I am a marketing departments dream: Tungate covers a vast array of topics including: Why did names like Chanel, Estee Lauder and Max Factor enter the public vocabulary, and how have they continued to thrive?

Mark Tungate really knows h I loved this book.

But…when it comes to mascara, I buy cheaper mascara. Like all beauty books So, the innovations are also a gimmick.

“Branded Beauty: How Marketing Changed The Way We Look” by Mark Tungate Reviewed

Nov 19, Courtney Long rated it liked it Shelves: Nov 12, Sue rated it liked it. AmazonGlobal Ship Orders Internationally. Buy the selected items together This item: With the advent of movies, makeup became something that was necessary for women to look their best, not something only fallen women maek.


The origin of the BMW logo. Carol Wong January 19, at 3: Branred Freja rated it it was amazing Nov 14, Enter your email address: There was a problem filtering reviews right now.

Branded Beauty

In this book, Mark Tungate explores how the beauty industry- soaps, beauy products, perfume, makeup and skin concoctions- has pushed its way into a multibillion dollar business. Alexa Actionable Analytics for the Web. You can tell he actually talked with people who work at these companies. It’s a very interesting read if you love sociology.

Aug 16, Arinda rated it liked it.